Americans Less Likely to Vacation This Summer
Fewer people are planning to have a summer vacation in 2008 than in 2007: One-third (33%) of those polled say they’re planning a summer vacation, a drop of 7 percentage points from the 40% who reported...
View ArticleUS Retail E-Commerce Growth Rate Rebounds in April
The year-over-year growth rate of retail e-commerce rebounded to 15% following an increase of 9% in March, according to comScore retail e-commerce data for April 2008 (excluding auctions, autos and...
View ArticleStrong, Ongoing Consumer Preference for Email
Consumers prefer email as a primary method of personal and business communication – and will continue to do so the foreseeable future, despite online threats and the emergence of other channels and Web...
View ArticleAmericans Browse 4.6 Hours a Month on Smartphones, Brits Browse 2.5 Hours
In part due to social networking and internet commerce, smartphone users are spending an average of more than 4.6 hours per month browsing the mobile web in the US and nearly 2.5 hours per month in...
View ArticleTop 10 Multimedia Websites – April 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Games Websites – April 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleConsumer Confidence Index Declines to 16-Year Low
The Conference Board Consumer Confidence Index, which had declined in April, continued its downward trend in May and now stands at 57.2 (1985=100), down from 62.8 in April – and a 16-year low (Oct....
View ArticleDisconnects between C-Level Execs and Customer Service
The executive suite and the customer service organization are misaligned, with a significant gap between what C-level executives promise and the reality of customer service, according to the results of...
View ArticleWireless Phone Advertisers Spent $4 Billion on Ads in ’07
Advertisers in the Wireless Telephone Services category spent nearly $4.1 billion in 2007 – an increase of $431 million (12%) over 2006, according to a Nielsen Monitor-Plus and Nielsen Mobile analysis...
View ArticleMore Data Indicates That Consumers Want TV on Their Own Schedules
Although most consumers continue to watch original TV series on traditional TV, many are time-shifting their TV viewing, and this desire to watch on their own schedule is one of the primary drivers of...
View ArticleTV Multitasking Continues to Grow
Some 51% of TV viewers multitask every time or almost every time they watch TV, up from 36% last year, reports TiVo in its second annual study of multitasking and social TV. Even so, viewers are...
View ArticleWhen Are Mobile Owners Using Apps?
Mobile owners tend to download applications out of a desire for leisure or entertainment and due to recommendations from friends, reveals Nielsen in a recent study. The survey also examined situational...
View ArticleWeekend Data Points, 12/19/14
How much would consumers pay for alternative pay-TV packages that combine basic service with streaming options from Netflix and from HBO (which recently announced that it will launch a standalone OTT...
View ArticleGlobally, 6 in 10 Say Biggest Screen is Best Screen For Video Viewing
Source: Nielsen [download page] Notes: Some 65% of online consumers surveyed in 60 countries around the world strongly or somewhat agree that they prefer watching video programming live, and 63% think...
View ArticleUS TV Multitasking Behavior, by Generation
Source: Deloitte [pdf] Notes: 9 in 10 Americans age 14 and older claim to always or almost always multitask while watching TV, up from 81% a couple of years ago, per Deloitte’s latest Digital Democracy...
View Article1 in 6 TV Viewers Said to Share Content About Shows Online
Some 16% of TV viewers on average share content about the shows they’re watching online, with these viewers driving an impressive 11% of all online sharing, according to a report [download page] from...
View ArticleAlmost 1 in 3 Have Been Persuaded to Watch A TV Show Based on Social Buzz
Some 31% of US and Canadian adults (18+) say they have at some point chosen to watch a TV show or movie because of all the buzz it was getting on Facebook, Twitter and other social networks, according...
View ArticleOne-Fifth of TVE Authentications Occurring Via Streaming Media Players
Source: Adobe Digital Index [pdf] Notes: Authenticated video viewing increased by 63% year-over-year in Q2, says Adobe, a strong increase considering the lack of a major event to drive growth. Overall,...
View ArticleFriday Research Wrap, 9/25/2015
Planned viewing of TV programs during primetime has reached a new high, while program switching is at a new low, reports GfK in a recent study. While watching a program on a TV network remains the most...
View Article
More Pages to Explore .....